About Oude

Oude was founded in 1985 in the small town of Goudriaan, Netherlands, by a group of artisans committed to creating high-quality, handcrafted leather goods. The brand emerged from a desire to revive traditional leatherworking techniques that had been passed down through generations, reflecting the rich cultural heritage of the region. The founders believed in using only the finest materials sourced from local tanneries, ensuring that each product not only showcased exceptional craftsmanship but also supported local industries.

In its early years, Oude focused primarily on producing bespoke leather bags and accessories, which quickly garnered attention for their durability and timeless design. As demand grew, the brand expanded its product line to include a wider range of leather goods, such as wallets, belts, and travel essentials. This diversification allowed Oude to reach a broader audience while maintaining its commitment to quality and traditional craftsmanship.

Throughout the 1990s, Oude began to establish a presence in international markets, participating in trade shows and collaborating with European retailers. The brand's reputation for authenticity and attention to detail attracted a loyal customer base, leading to steady growth. By the early 2000s, Oude had opened its first flagship store in Amsterdam, marking a significant milestone in its journey.

As the brand evolved, it embraced modern technology while staying true to its artisanal roots. In 2010, Oude launched an online store, broadening its reach and making its products accessible to a global audience. Today, Oude continues to be recognized as a leader in the leather goods industry, blending traditional craftsmanship with contemporary design. The brand remains dedicated to its founding principles, honoring its heritage while adapting to the changing demands of consumers.